///////////////////// WORK DETAIL
Locca Value
“Prove yourself to yourself.”
A full brand identity design for Locca Value – a handcrafted shoe brand (…and future an apparel) created by Timucin Tas, a shoe designer. Reflection of thoughts, personal details and some more…
The symbol for Locca Value draws inspiration from the sleek form of a stingray, honoring a personal request from founder Timucin Tas.
With bold, angular lines, this emblem captures the stingray’s essence in a modern, abstract form, reflecting strength, fluidity, and elegance. The design is both minimalist and distinctive, serving as a fitting representation of Locca Value’s commitment to craftsmanship and contemporary style.
The Locca Value wordmark is designed with bold, geometric letterforms that complement the sharp, angular lines of the stingray symbol above it. The letter shapes are clean and minimalist, reflecting a sense of durability and modern style that aligns with the brand’s identity.
The angular cuts within the letterforms echo the angles of the stingray symbol, creating a cohesive design that ties the symbol and wordmark together.
Working on Locca Value’s branding was a rewarding journey. From crafting a unique symbol to designing every detail, I enjoyed bringing Timucin’s vision to life. There’s something special about creating a brand that people will literally walk with. I design important things—for your feet.